BMW wants to sell 2 millions vehicles a year by 2020

[Zimmy330]

BMW CEO Norbert Reithofer has revealed a few of BMW's plans for th next ten plus years. The automaker has set a five year goal of selling 1.8 million vehicles per year by 2012 and 2 million vehicles by 2020.

In order to reach this goal BMW plans on increasing production at its Spartanburg plant in the US and its MINI plant in the UK. Of course increasing production will not be able to increase sales on its own, so BMW plans on introducing new models and a possible fourth brand. Currently BMW consists of Rolls Royce, BMW and MINI. Talk of a fourth brand would help the automaker reach its goals. BMW is planning on releasing an X1 crossover, a vehicle based on the CS concept that was revealed earlier this year and a new Progressive Activity Sedan (PAS). Also the new BMW 1-Series and upcoming X6 crossover will also help increase sales. In regards to MINI, the automaker is already set to release the new MINI Clubman in the US next year and is also working on a new MINI SUV.

Here is the speech from Dr. Norbert Reithofer Chairman of the Board of Management of BMW AG Press Conference on the Strategic Realignment of the BMW Group: The Torque Report (http://www.thetorquereport.com/2007/09/bmw_wants_to_sell_2_million_ve.html)

I like how Dr. Norbert Reithofer said "The BMW Group is at the beginning of a new era" at the closing of his speech.

[digitaldragon03]

MINI SUV?
:lol

What an oxymoron.

[runetang[1337]]

well one of those purchases will be me purchasing a 135i, having it changed to single turbo, adding water injection, and boosting the # out of it.

bmw will have an all new presence at the street races :D

and the drag strip. i betcha a "BPU" (basic performance upgrades) style 135i will push 400hp peak, on stock internals. Still not a Supra, but hey..

[Rakshas]

MINI SUV?
:lol

What an oxymoron.

Mini Sports Utility Vehicle.

I don't see the discrepancy, it could be done very well, and if anyone is going to do it right it would be BMW.

[Julian]

I think they need to introduce this new brand and produce whatever new idea's they have through the new brand. I hate to see BMW being tarnished by SUV's and f***in cross over vehicles. Does anyone else not think it's a joke that the company that produces "The Ultimate Driving Machine" is introducing more and more of these heavy crossover/SAV/whateverthehelltheywannacallit.

There used to be a time when BMW wouldn't think of producing a truck, but Porsche went ahead and did it and that opened that door for BMW, ..."if a big time sports car maker like Porsche can do it why can't we?"

I never thought the X5 was a bad thing, the x3 was okay, x6 and now a rav4? wtf

That being said, I atleast think(hope) the M cars will stay true to their meaning, and I hope I'm not wrong.

[ThrottleJunkie]

maybe this new company will not be afraid to boost their factory tuner cars ;)

[glwillia]

There used to be a time when BMW wouldn't think of producing a truck, but Porsche went ahead and did it and that opened that door for BMW, ..."if a big time sports car maker like Porsche can do it why can't we?"



The BMW X5 predated the Porsche Cayenne by several years. Mercedes' M-class did, however, predate the X5 by two years, but Mercedes has always been known for producing a wide range of different vehicles (Unimog FTW!) and not just sport or luxury cars.

[Ianbiz]

I smell a new mercedes coming along, and then they are going to end up like Ford and GM.

[AMDdude]

I smell a new mercedes coming along, and then they are going to end up like Ford and GM.

Mercedes is having trouble getting sales?

[KillStories]

The automaker has set a five year goal of selling 1.8 million vehicles per year by 2012 and 2 million vehicles by 2020.

i can only imagine wat bmw will do to the 3ers by then

[///M3Vader4dr]

At least Mercedes is making good looking cars....and all of these cross overs are gay as hell