There is intense competition between the Germain carmakers behind Audi and BMW. Luckily, this competition benefits the customers the most. This competition leads to more luxury and benefit in car designs which make a car owner as satisfied as possible. BMW and Audi are both luxury car brands, catering to a specific segment of society. The companies know that the more perfection they serve, the loyal their customer base will become.
Audi and BMW may be the most competitive brands when it comes to cars, but we have picked out some reasons why you should choose a BMW over an Audi:
BMW launched four models in 1975. Today, this number has increased to more than a hundred. There is a lot of variety in the make and models of BMW. There are so many sizes, engines, and colors to pick from, and this has made BMW a hallmark of success.
When you pay close attention to the variety of BMW models, you realize this has happened to prevent BMW owners from deflecting to other brands for better options. If you want better options, they are right here in a BMW sales shop.
The executives at BMW follow a simple principle: they don’t want the customers to grow bored. The more attention you pay to your customers, the more your customer satisfaction rate will increase. Maintaining a successful vehicle line between all the luxury car brand proliferation is a sign of their competitiveness.
Brands like Cadillac, Audi, and General Motors are always grappling with confusion to get more models in the market for everyone. Meanwhile, BMW cruises smoothly with its wide range of options.
Flexible assembly lines:
A BMW model is fixed in eight final assembly plants around the world. Four plants are located in Germany, two are based in China, one is in South Africa, and a complex is in Spartanburg. The Spartanburg plant specializes in all crossover BMW models, which are called Sports Activity Vehicles by BMW.
The part kits for BMW are assembled in developing countries like India and Thailand. This shows the cost-effectiveness of the lineup and the flexibility to stay true to the assembly requirements throughout the year. Multiple body types can be created out of these plants with the same efficiency.
There are experts in Logistics in every plan who direct the whole process until the vehicle is completed to be delivered in more than 140 countries. Then there are complications like the delivery of engines to the Spartanburg plant and the journey of a Sports Activity Vehicle back to Europe.
When we talk about variety, we also pay attention to the fact that the company will help you trade in your vehicle in exchange for a better and more suitable model. If your car lease is expiring or your family is growing, you can choose a bigger or better BMW model.
BMW also sells more of these small luxury cars than any of its competitors. Customers don’t find it very hard to decipher the alphanumeric names of BMW cars. In the i3, a small battery powered car, i stands for innovation. In the 328i, which is a sedan with a gas engine, the ‘i’ stands for direct gasoline injection to the cylinders.
If the trading choices are a bit confusing for you, the company has trained product experts for you. These experts are trained by BMW and employed by car dealers like We Buy Any Car in the UK who are well-versed in retail sale prices and every tip that you possibly want to know about BMW vehicles. These people are trained after inspiration from Apple Store agents. They aren’t made to force shoppers to buy a car, they just mystify them with their vast knowledge of every model and its luxury functionalities.
The resulting sales numbers are significant for the company. People never lose interest in the brand, and there is always the chance to introduce something new.
As their slogan goes, BMW goes a mile in providing the ‘ultimate driving machine’ to its customers. When you get into a BMW, you see a dashboard that is gathered towards your driver’s seat. You will find out within minutes that the car prioritizes giving all main functions access to the driver. Heating changes and infotainment can be accessed by the front seat passenger, but all other options are in close range of the driver.
All BMWs are, without doubt, the most comfortable driving machines. The 3 Series cars are labeled to be all you ever wanted to drive and own. They have desirable, practical and hugely comfortable parts that will end up impressing the most critical of drivers. Most BMWs are rear-wheel drives, except SUVs and sports cars that are four-wheel drives.
BMW vs. Audi:
Many people will bring all the classic arguments to push one brand over the other. However, as beauty lies in the eyes of the beholder, car choices also depend on the needs of the owner. There are some things which define and distinctly differentiate BMW from Audi choices:
BMW is a maker of FWD while Audi makes sports cars with more power to the rear. Fans can go on and on about these specs about FWD for ages, but BMW’s xDrive is a groundbreaking model that is just an excellent model to own.
The interiors are amazing in a BMW, while the Audi focuses on a sports car perspective. BMW is a car for families and caters to families of every size.
BMW and Audi are rivals in small cars, and their models even came close to rivalry in 2017. Both had great interiors and smooth functions. When it comes to SUVs, it is a strong suit of BMWs. Their models rank on top for the luxury SUV classes. Safety scores for these SUVs are perfect, and they provide excellent functions in the latest model. Audi falls back with their limited backseat and safety score.
BMW promises a single price and stays close to it while for the Audi, prices start lower but can quickly gather to a higher number.