Tag Archives: bmw connected

BMW Considered Most Trusted When It Comes to Driverless Tech

More people trust BMW to build self-driving cars than any other automaker, says a survey by car-tracking company Satrak. The brand from Bavaria earned the top spot over competition that included tech companies like Tesla and Uber, as well as more traditional auto marques.

More than half of people surveyed, 52%, said they would trust a self-driving vehicle from BMW. That number handily trumps the next-closest result, 39%, which went to Volvo. Also competing for the top spot were BMW’s neighbors Mercedes and Audi.

Age and Wisdom Defeat Youth and Guile

Despite offering one of the most advanced autopilot features on the market, up-and-comer Tesla only earned a 19% trust rating. It’s possible the low score is due to questionable performance from these types of systems.

Uber, who have never actually marketed a vehicle, finished a single point short of Tesla with an 18% trust rating. Google, which has invested heavily in robotics and is already testing self-driving cars in California, got only a 3%.

Location, Location, Location

Consumers seemed more inclined to trust well-established automotive brands than upstarts that might offer some experience in the high-tech end of driving automation. While the three German brands represented all performed well, Great Britain earned the highest trust rating of any country, with a score of 48%. Germany was second at 41%. Apparently, none of those polled had ever driven an MG or Jaguar.

Brands from parts of the globe less well-known for cars did not fare so well. Skoda, a Czech brand, scored a 15% trust rating, beating out French brand Citroën by a single point. When compared from a geographic standpoint, Czech cars earned a low 7% to France’s 13%.

What Will Self-Driving Bimmers Be Like?

To call BMW — or any of the brands included in this poll — low-tech is really unfair. The entire automotive industry has thrown itself at producing self-driving cars. Many brands, BMW included, have promised to deliver these game-changing vehicles by 2021.

The blue and white brand has been committed to self-driving tech for some time now. They sent a 330i around the Top Gear track under its own control as far back as 2007, and more recently taught their cars to drift themselves.

Having a reputation as a luxury brand gives BMW access to a large market of consumers interested in features like autopilot. Their line of i cars, which is expected to receive a refresher soon with the new all-electric i8, will make the perfect marketing vehicle for self-driving tech, no pun intended.

There is still a large body of consumers to win over, and BMW will have to compete with other manufacturers expected to deliver similar offerings around the same time. These include Ford, Toyota/Lexus, Tesla and Audi, to name a few.

For now, however, it seems their public is in agreement. BMW really does build the ultimate driving machine.

Amazon’s Alexa now speaks to your BMW

Amazon Alexa brings BMW Connected into your home.
“With the availability of BMW Connected as an Alexa skill in USA, customers will for the first time be able to manage their personal mobility agenda and operate vehicle from their homes. The integration between Alexa and BMW Connected is underlining BMW’s promise to constantly integrate BMW Connected into new touch-points and to expand its digital services,” says Dieter May, Senior Vice President Digital Services and Business Models at BMW Group.

The first version of BMW Connected, available in the U.S. since March 2016, focused primarily on journey management and remote services. Now, BMW Connected is literally coming home. With the availability of BMW Connected as an Alexa skill on all Alexa-enabled devices, such as the Amazon Echo and Echo Dot, it is now possible to use voice commands to check the vehicle’s battery charge and fuel level, for example, as well as lock the vehicle remotely. The BMW Connected Alexa skill allows users to learn about their next scheduled trip, find out what time to leave, and send the destination to their BMW.

“We’re excited to work with BMW to bring their Alexa skill to customers,” said Rob Pulciani, Director, Amazon Alexa. “Never before have BMW and Alexa users been able to control their connected cars using hands-free voice control from their home — and now with the BMW Alexa skill, customers can use Alexa voice technology to lock their car doors, check their fuel level, and more without lifting a finger. We can’t wait for customers to try it out.”

The skill works by using the activation word “Alexa,” followed by the invocation name “BMW,” which allows users to access the relevant functions, e.g. “Alexa, ask BMW when I should leave for my next appointment.” The vision of BMW Connected integrated with Alexa was first revealed earlier this year at CES 2016 in Las Vegas. The vision has now become a reality, and we expect to continue to release more innovative Alexa updates in the coming months. Today, users in the U.S. can access BMW Connected through enabling the Alexa skill and linking their BMW Connected account in the Amazon Alexa app.